- aws
- ml
- ai
- cloud
- autonomous-driving
- llm
- agentic-ai
- rag
- multi-tenant
•
•
•
•
•
•
•
•
-
AWS re:Invent 2019: Creating a data-driven, cloud-native ecosystem at BMW Group (AUT306)
Walk through the journey of building BMW Group's cloud data hub — from outlining data platform archetypes to enabling personalized customer experiences, connected mobility, and analytical insights at scale. This session covers the architectural fundamentals of unlocking and harnessing various data sources, including vehicle sensory and relational data, and presents real use cases that shaped the overall strategy.